Here’s How To Build Your List With Articles
As an e-marketer you will find that one of the best ways to build your list is with articles.. What’s so important about the list? Your reward, in money terms, is contained in that list! The larger and more responsive your list then the greater becomes your opportunity to cash in.
Here are the necessary steps about ‘why publish articles?’. First, what is an article? It is a piece of writing, from 450 to 1,000 words long, typically on a single topic which is relevant to your niche. It must not be directly promotional but be informative so delivering value to the reader.At the foot of the article you attach a small ‘Resource box’ that contains a link to your website.
Second, what do you do with the article once written? You make sure that you have written it correctly (run spell check, checked your grammar) – after all you are a professional aren’t you? – and then you submit it to one or more articles directories.
The what happens? Google and other search engines regard these article directories as sources of good information (remember the content quality guideline mentioned above) and also judge what’s hot from the frequency of specific topics. The result is that these directories are visited frequently by the search engine’s spiders and the new content is indexed.
In addition there are hundreds of folks who publish e-zines and they are always looking for valuable content, another reason why your articles should exude quality information. These e-zines are circulated via their website and also directly to their email lists so your article will get wider circulation. Welcome to the world of viral e-marketing. A whole lot of distribution that happens without you having to provide the effort.
You can leverage this viral marketing to reap rewards if you are doing it the right way. In the real sense, you are actually proving your worth and demonstrating your expertise about your business through the articles you write.
What’s the importance of published articles? Each occasion that your article is found by the search engines means another occasion when your link back is also found. Every one of these helps to raise your site’s profile. Each link is seen as a point in your favor, and we all know that points mean prizes. In tis case the prize is a move further up the rankings.
How do you make the resource box work for you? This is the e-marketer’s list building secret weapon. In the resource box you are limited to around 450 characters, including spaces. In that tiny space you should provide your visitor with a reason to click on the link. The link directs them to your landing page that contains more information about the topic and so reinforces their high opinion of your knowledge. The page will also have a direct ‘call to action’, that’s a form for the visitor to join your email list.
Why delay? Time to get started right now. Begin to build your list with articles today; this method carries on working for you.
To Your Success!
Posted: April 9th, 2012 under Internet Business.
Tags: articles build your list, make money on the internet, Why publish articles
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